| Prototyping & Implementation
Coffee Collective
A Design Process Focused on Coffee
| Overview
Coffee consumers face a variety of challenges when brewing at home. Whether it be running in and out of the kitchen to prepare their coffee makers while also preparing for the day, they deal with machines that inhibit customization, time efficiency, and promote work flow interruptions. My team’s goal was to ease these pain points and develop a convenient at-home coffee solution.
Our Solution is Coffee Collective, a system that streamlines the at-home coffee experience. The system is a smart coffee maker that brews a variety of customizable drinks. Users can connect to their coffee makers using their mobile devices, allowing them to access the machine remotely. This access enhances the efficiency of the machine and the experience of the user.
Role
UX/UI Designer
Affiliation
DePaul University, Jarvis College of Computing and Digital Media
Areas
UX/UI Design
Design Goals
| Enhance the at-home coffee experience.
| Design an appealing and accessible interface.
| Develop the produce with a variety of users in mind.
| Regularly implement user feedback.
Design Process
| 1. Define
| Sketching
| Personas
| Moodboard
| Marketing Materials
| 2. Ideate
| Product Statement
| Key Features
| Monetization
| Persona with Narrative Prototype
| 3. Mid-Fi Prototype
| Mobile Application
| Machine Interface
| Process Flows
| 4. Test
| 7 Adult Participants
| 4 Tasks
| Analyze Findings
| 5. Iterate
| Incorporate User Feedback
| Error Prevention
| Fitt’s Law
| Declutter
| 6. Hi-Fi Prototype
| Design System
| Mobile Application
| Machine Interface
| 7. Test
| 3 Adult Participants
| 4 Tasks
| Analyze Findings
1. Define
| Sketching
| Personas & Scenarios
| Moodboard & Marketing
2. Ideate
| Product Statement
The Coffee Collective systems aims to provide users with an at-home coffee experience that is as efficient, customizable, and enjoyable as possible. To enhance the coffee making experience, Coffee Collective provides users with the ability to customize coffee recipes, start the machine remotely, schedule brew times, create individual profiles for each household member, and more. This premium system streamlines the coffee experience for both casual coffee drinkers and enthusiastic coffee experts alike.
| Key Features
1. Custom coffee recipes that can be saved to a profile.
2. Scheduled brew times and remote start.
3. Scheduled cleaning times and remote start.
4. Separate user profiles for all household members.
5. Wide variety of coffee brews with advanced customization.
6. Notifications on the machine, app, or both when drinks are ready.
| Monetization
Narrative Digital Prototype
4. Testing
| 7 Participants
Adults participants ages 19 - 55.
Participants of varying coffee drinking habits and technology familiarity were chosen to enhance the focus on usability rather than product enjoyment.
57% are daily coffee drinkers.
28% are occasional coffee drinkers.
14% are not coffee drinkers.
28% describe themselves as not tech-savvy.
28% work in technology.
14% use technology regularly.
| 4 Tasks
Schedule a coffee in advance.
Pair the device with the coffee machine.
Add a brew recipe to your profile.
Start a coffee brew on the machine interface.
| Findings
42% of participants did not understand the the app contained profile switching functionality.
14% requested a functionality tutorial.
14% were under the assumption brewing once should automatically save his order to the profile.
28% found it difficult to pair their devices and requesting a progress bar indicator.
28% found that “Brew Now” and “Set Time” button verbiage to be unclear and confusing.
28% felt overwhelmed by the various options of coffee.
14% were pleased by the various options of coffee.
28% of participants encountered unmet desires while using the coffee machine interface. requesting larger and emphasized buttons for prominent coffee brewing functions.
5. Iteration
6. Hi-Fi Prototype
| Design System / Style Guide
| Mobile App & Machine interface
7. Testing (2nd Round)
| 7 Participants
Adults participants ages 19 - 55.
Participants of varying coffee drinking habits and technology familiarity were chosen to enhance the focus on usability rather than product enjoyment.
57% are daily coffee drinkers.
28% are occasional coffee drinkers.
14% are not coffee drinkers.
28% describe themselves as not tech-savvy.
28% work in technology.
14% use technology regularly.
| 4 Tasks
Schedule a coffee in advance.
Pair the device with the coffee machine.
Add a brew recipe to your profile.
Start a coffee brew on the machine interface.
| Findings
100% task success rate.
Time on task decreased.
Error rate decreased.
28% improvement in navigation ease due to enhanced button verbiage.
Participants recommended simplifying the customization options further.
Participants recommended a recurring schedule feature.
Participants expressed that the progress bar should have stages with a short narrative of what is happening.
Next Steps
| A/B Testing
A/B Testing should be conducted on button verbiage, CTA placement, and UI components such as the progress bar.
| Additional Features
Artificial intelligence powered brew suggestion.
Recurring brew scheduling.
Application support on smart devices like watches, tablets, etc.
Coffee Collective’s own roasted coffee beans with subscription based service.